How to get great results with ad groups on the social networks

As an avid fan of the advertising groups located on some of the Ning networks, I was elated to see a decent group show up on Facebook this week.  There are several Ning ad groups that have grown to a decent size, but this new group on Facebook is growing at an alarming rate… which mean a whole lot of traffic!  Question is, how to do you tap into that traffic source and funnel it in your direction.

When it comes to advertising online, subject lines, titles and headlines are the key that opens the door to your marketing system.  If you aren’t grabbing people’s attention with your subject lines, titles and headlines then it doesn’t matter what’s behind them… good, bad or otherwise.

As is the case in most of these group scenarios, the majority of the people using them are just blasting ads about business opportunities at one another.  This method of advertising is pretty much useless on any resource.

The real key to generating the traffic you need is to offer a GREAT incentive!  An incentive can be a free report, a blog post, e-book, audio or video of TREMENDOUS value that is actually going to benefit the reader in some way.  Your incentive should be created around your niche market if you are building a weight loss business, for example.

Once your incentive has been created and coordinated with your marketing system, it’s simply a matter of advertising the incentive.  Advertising your business opportunity directly, online, is an absolute no, no unless you have the advertising budget to utilize Google advertising or something similar.

Another reliable method of funneling traffic is to identify the target interest of the group you are using.  In this case we are talking about advertising groups so the target interest of this group is, of course, advertising.  Not quite rocket science, I know… but it never ceases to amaze me how many marketers get this wrong or miss it completely.

So, if I am working to target an advertising group and I want to use it as a traffic source to build a specific mailing list, it’s simply a matter of creating an incentive that will attract that target interest and expose them to what it is I am offering.

In this case, I have created a blog post as my incentive to share advertising strategies for advertising groups available in many of the social networks.  I have provided valuable information through a blog post which draws traffic in.  My advertising is then strategically placed to funnel that traffic into a couple of different directions, BUT, all of my ad links and all of my banners (with the exception of 1) are pointed to resources that will allow me to add to my mailing list and harvest a lead.

If you scroll down a few posts you will find my video entitled “The Money Is In The List” which talks specifically about marketing systems and how they work.  If you look on the lower right hand side of my blog you will find a free resource that teaches you how to niche target any market using Twitter.  In the upper right hand corner you will see a promo for E-mail Marketing Mastermind.  This is another resource I have created to teach people this same strategy using opt-in e-mail marketing resources.  You can get started with E-mail Marketing Mastermind for free as well.

The resources on this blog are here to help you build a bigger, better business so feel free to take advantage of this information.

… and to take advantage of this awesome new group on Facebook, click here!

Have a great day and God bless!

Rex

Thanks for NOTHING GoDaddy, See Ya!

After years of spending my money on, what I thought was, the top hosting and domain provider online, I learned today that my affections for GoDaddy are completely unwarranted.

If you read the blog post directly beneath this one, it will bring you up to speed on the adventures of myself and Mr. Bill (Bill Rowe) doing battle with the Sissy Virus (siszyd32.exe) over the weekend.

Upon learning that this virus had infected our web hosting accounts as well as our computers, I got right on the phone with both GoDaddy and HostGator.

Contacting GoDaddy first, I explained the situation to the first support rep (yesterday) and asked if they could run a diagnostic on the server to locate the virus for removal.  I also asked for assistance in fixing the damage the virus had done.

After five minutes on hold, the GoDaddy support rep came back to inform me that the web host checked out fine.  And with a couple of slight changes, I could easily restore the site back to normal working order.

Once that call had ended I immediately contacted HostGator who jumped right on the problem as well.  I followed their instructions, contacted security, and within a half an hour… problem solved!

Today I created the blog post (see below) concerning this virus and how people can combat it (if needed) and protect their computer.  A friend of mine visited my blog just minutes after posting.  She then contacted me via Facebook to let me know that her security software was triggered by the visit to my blog and that I should probably have it checked again.

So, I got back on the phone with GoDaddy.  After explaining the situation to todays support rep, I was put on hold while the issue was explored.  What happened next floored me…

Upon returning to our conversation, the GoDaddy rep informed me that there was nothing they could do to fix the problem.  He went on to tell me that I needed to wipe the host clean and reinstall all of my files previous to the infection and that SHOULD do the trick.  He also suggested that I could back load the files onto my computer and then scan them for malware and virus infection.

As I picked my jaw up off the desk (realizing that yesterdays rep LIED to me about scanning the host account) I said, “You’ve got to be kidding me!  You mean to tell me that I spend all of this money with GoDaddy, every month, and the one time I call and need help you’re telling me, ’sorry dude, you’ll have to fend for yourself?’”

I then explained to the rep how HostGator helped me out and solved the problem in no time and I didn’t understand why a company as big as GoDaddy wasn’t set up to do the same.  He didn’t have an answer but went on to tell me that this was “no big deal, it should only take about a half an hour of my time to correct.”  With that, I told him that (based on what he had just told me) that I would be leaving GoDaddy effective immediately.  He told me he was sorry to hear that and ended the call.

After talking to Mr. Bill (Bill Rowe) and sharing the aforementioned conversation with him, he suggested that I call back and speak with a supervisor… so I did.  When I was finally connected with the supervisor, I explained the situation to him.  Of course, I was then placed on hold to wait for an answer.

When the supervisor returned to our conversation he told me the same thing the support rep had told me earlier… nothing they could do, sorry.

At this point my patience had run out.  I asked the supervisor to help me understand how a customer could call their company, report a known, dangerous virus on THEIR SERVER and they DO NOTHING about it.  His reply was priceless…

“Oh, we’ll do something about it” he assured me. I then asked, “What are you going to do?  You won’t help me fix it so how are you going to handle it?”  He quickly replied “Well, if you don’t deal with it soon then we’ll just delete all of your files and close your account.”

I was stunned.  I’ve spent THOUSANDS of dollars with GoDaddy over the years, THOUSANDS!  From monthly hosting, to services, to domains, to reseller site… and this is the thanks I get as a valued customer?  Thanks for NOTHING GoneDaddy!

My next call was to HostGator in preparation to move all of my services there…

Think twice before trusting your website or blog with GoDaddy!

Cheers!

Rex

Wicked, Nasty Virus Targeting Internet Marketing Resources

For those who have not heard, or have been fortunate enough not to have been effected by it, there’s a nasty, mean virus circulating around several of the web based marketing resources that is causing a lot of problems.

Just this passed Saturday night, Bill Rowe and I were working into the midnight hour when we were simultaneously slammed with a file, which we have now nicknamed, The Sissy Virus (siszyd32.exe).  Don’t let the name deceive you, this virus is no sissy.

This virus crashed through our anti-virus (both BitDefender and McAfee) like they weren’t even there.  It then hijacked the anti-virus software rendering it completely useless.   If it couldn’t get any worse, it then hacked it’s way through my ftp software, planted itself on one web host and nearly wiped out both of my blogs.  Like I said, this virus is no sissy.

Bill and I spent the better part of two days working to clean this monster from our computers.  With the help of GoDaddy and HostGator support, we were able to clean the web hosting accounts as well.

It took three different anti-spyware applications to clean off the 300 plus files this virus planted on our systems.  We used Malware Bytes, SUPER Anti-Spyware and a third application before we were clean enough to repair our anti virus applications and finish the job.

Last night, at midnight, we finally put the finishing touches on the clean up of the mess this virus made.

Those of you clicking for credits on the safe lists and traffic exchanges need to be EXTREMELY cautious right now.  Bill and I were not the only people affected by this bug.  A friend of mine from back east was hit so hard that his computer wouldn’t even reboot.

Make sure that your anti-virus and anti-spyware applications are updated and engaged before entering any traffic generation resources, regardless of what it is.  I’m quite certain there are several web hosts out there that are infected with this bug and don’t even know it.

If  you are a safe list, ad exchange or traffic exchange owner, call your hosting provider and have them scan your account.  It’s easy to remove from the web host and it will save your clients days of heartache and frustration.  In many cases, this virus is destroying computer completely.

Bill and I ask that you share this blog post with as many people as you can.  We have provided links to the anti-spyware resources we are now using below.  Super Anti-Spyware has a real time protection feature.  If you are a click surfer, I highly recommend running this along side your security suite.  I’m running it side by side with BitDefender and it’s working great… no conflicts.

Click here to download Malware Bytes.

Click here to download Super Anti Spyware – I recommend you spend the 30 bux and upgrade this.  It will do the job for free, removal wise, but the real time protection requires an upgrade.

Surf carefully for the next several days, and check your web hosts.  This file may already be on your computer without your knowledge so run these two applications and get rid of it!

If you have any questions, you can contact Bill or myself on Facebook, Twitter or Skype.

Cheers!

Rex

How to use a traffic funnel/marketing system to generate more sales and sign ups!

I put this video together today for those who were kind enough to stick out the training call last night, despite the fact that our conference room went down and left us scrambling for a way to finish things up. Feel free to use this as a reference and share it with anyone who is looking to get more from their marketing efforts online.

Click here if you’d like to learn more!

Is your Twitter account hurting your good name?

Those of you who are using Twitter and not taking the time to “clean house” could end up paying serious consequences. Not only in business, but in your personal life and your community.

People shop the social networks. People you go to church with, people you work with LOOK for you online. That last thing that you want to happen is to have your credibility or character called into question if someone runs into inappropraite content in your Twitter profile. Whether you realize it or not, there is questionable material showing up in Twitter profiles more and more each day. Everything from x rated content, to fake Twitter accounts leading to pages containing viruses and spy files pop up all the time.

Here’s a scenario that should get the point across. Let’s say you’ve just submitted a resume’ to a new company because you’ve recently lost your job. Let’s then say that your resume’ is impressive and exactly what the company you are petitioning for employment is looking for. Now let’s say they run over to Google to type in your name. It just so happens that your Twitter profile shows up in the results from their search.

As Twitter is gaining more popularity by the day the person holding your fate in their hands clicks on your Twitter profile and starts looking around. They look to see who you are following, then they go and look to see who’s following you. They are suddenly horrified and embarrassed when four out of the 20 images listed on your first follower page contain images with x rated or other offensive content. Do you suppose that is going to have an effect on whether or not you get the job you need to keep your home from going into foreclosure? Is that really a risk you want to take?

Here’s another scenario. Let’s say your pastor or other spiritual leader in your life were to find you on Twitter one day. What is there impression going to be if they see offensive content in your Twitter profile and it looks like you’ve done nothing to manage it?

The hardcore Twitter users know that sometimes stuff shows up you need to delete, but the new Twitter user or even those who don’t use Twitter don’t know this. All they know is that they found you online and saw that you were associated with questionable people and material. Is that a rumor that you really wanted started in your name? Try explaining what they saw on your profile to the 9 year old who happens to find his/her school teacher, bus driver, lunch lady or Sunday School teacher online… good luck with that!

Bottom line is this friends, make sure you are keeping a tidy Twitter account, it’s of utmost importance! Until Twitter decides to do something about the garbage that infiltrates it every waking hour of the day, you have to… your reputation depends on it.

Have fun with Twitter and the social resources, but pay attention to what’s going on so you can keep yourself and your family safe! I’m already hearing horror stories that run along these lines from Internet marketers and friends, so protect yourself at all times.

Cheers!

Rex

Understanding Your Niche Market For Increased Profits

One of my passions, as an Internet marketer, is to help other Internet marketers find the success that they are looking for. You can only imagine how much it “pains” me to see people marketing out of desperation trying to make a dollar online. There are times when I just have to shake my head. I see people wasting countless hours doing the wrong thing when they could be doing the right thing, saving a ton of time and making great money.

Right now I’m working diligently to get my message out to people because there are changes coming to the way that searches are conducted online and there’s an open window for people to take advantage of positions that haven’t been attainable, in the search listings, by most since the appearance of Google online.

I’m going to be brutally honest with you here about many things in this blog post. The way I see it, you are going to respect my honesty or you’re going to hate me for waking you up to truth about this industry. People need to understand what this really takes. I’m tired of seeing good people get hurt because they take short cuts. The quickest short cut to making great money online is to do things right.

1.) If you are not utilizing and e-mail marketing resource/marketing system to build your business, you will fail. Those of you who are just blasting away at the safe lists and traffic exchanges, hoping for a sale or two are doing things completely wrong. You are not going to become a successful Internet marketer without a marketing system in place. You need quality incentives to attract traffic and you need an auto responder, set up correctly, to build trust with your list, provide value and drive sales.

If you don’t have this, you need to get it. If you don’t have the money for it, borrow it, host a car wash, have a garage sale, do whatever you need to do to GET THE MONEY you need to build and operate a proper marketing system. It takes money to be in business online and if you don’t have money to invest in your business, you don’t have a business, you have an idea.

2.) You need a basic, working understanding and knowledge of both business and marketing. Joining a business opportunity and blasting an ad to safe lists is not good business and it’s certainly not good marketing. Spamming message boards on social networks is not marketing, it’s just rude. Good marketing leads with an incentive, a sample, a quality freebie that people are going to get their hands on, learn something, apply what they’ve learned, see it work and be so stinkin’ impressed that they come RUNNING back to you for more. That’s marketing!

Marketing requires an understanding of your target market. Your niche is a combination of your target market and your passion to embark on a journey to be successful in business by supplying your target market with the elements they need to accomplish something in life. If you are not targeting your niche then you are losing money. Blasting ads at other Internet marketers isn’t marketing, it’s ridiculous and it’s imposing your will upon the mind and heart of another without ANY consideration for their well being. “Marketing is the art and science of empowering and communicating with another human being based on their wants and needs, not mine or yours.”

3.) You need traffic and lots of it. That traffic, however, needs to be niche specific traffic. If you are not driving niche specific traffic then you are only hurting your business. There’s no sense in building a mailing list full of hockey players when you’re niche is Tennis. I can have 50,000 hockey players on my list, and I might even find a few that play tennis too, but business is going to BOOM when my list is full of tennis players!

4.) You MUST understand the Law of Attraction if you are going to attract wealth and abundance. I see hundreds of marketers out there talking about “attraction marketing” but most of them don’t have the first clue as to the spiritual side of the phenomena. Waving money at people and sitting in fancy cars is not what the Law of Attraction is about. Yes, that might attract some people, but even the gurus will tell you that no matter how many people that attracts, only about 3 in every 100 will ever reach that level, so you better learn the right way to do things if you want to achieve those levels of success.

When I first started this blog, I wrapped it up four days later. After 35 pages worth of, what I believe, is some of the best, straight forward “how to” information concerning niche marketing online, I decided to put it into .pdf format and just distribute the rest of it as an e-book. It’s free, it’s already getting HUGE reviews and it’s brand spanking new.

You can get your copy here…

http://www.tweetmyniche.com

Cheers!

Rex

How to add niche targeted followers to Twitter daily (video)

How to generate 1000 niche targeted followers on Twitter daily! Really?

In my pursuit for Twitter excellence, one of the things I have found to be most beneficial is to pay close attention to the terms of service on Twitter, as well as their blog.

Studying their terms closely revealed that Twitter will only allow you to follow 1000 people per day to your Twitter account as a standard user.

Something else I learned is that once you have followed 2000 people, you won’t be allowed to follow anymore until you have at least 2000 following you.

While I suppose you could look at these rules in a couple of different ways, I chose to rise to the challenge. “So,” I thought, “you are permitted to follow 1000 per day, eh?” Let’s see what I can do to make that happen everyday.

As my quest continued, I found a couple of key resources that helped me increase the numbers on a daily basis. It wasn’t long before I realized that I could use the same strategy I was already using( to add hundreds per day) and combine it with these newly found resources and easily reach 1K A Day!

And then it happened… 200 per day, 300 per day, 500 per day and then bam… 1000 niche targeted followers to my Twitter account in a 24 hour period.

I am finding that the more finite and targeted that I build my base, the faster it grows.  Quality attracts quality and the quality accounts get a lot of traffic.  People are searching for quality lists and databases through Twitter.  If your list and database fits the bill, not only do you get more quality traffic, you get more word of mouth endoresement through RT’s… and we all know that the best form of promotion and advertising, in existence, is word of mouth.

Here are a few tips that you can use to greatly increase your niche follower base on Twitter…

1.) Use Twollow.com for keyword search/automated following. This is a free service that allows you to enter five primary keywords that best describe your niche. The system will then automatically follow anyone who is profiled or Tweeting within your target audience.

2.) Unfollow those who don’t follow you back. If you don’t make this a habit, your Twitter account will become ineffective. After I follow someone, I generally give them 48 to 72 hours to follow me back, otherwise I unfollow. Chances are that most of the people that don’t follow back are not very active and that’s not who you want in your system.

3.) Remove ANY bots that don’t match your niche and have a unique follower base. Also be sure to remove adult related content. People look to see who you are following. If you don’t remove the garbage, it can bleed into the accounts of others. Most educated Tweeters know this and won’t follow you. A big follower base means nothing if it’s not clean, active and targeted. Don’t let anyone tell you otherwise. Numbers are great when they are the RIGHT numbers.

I have also created a new video called “1K A Day!” that shows you everything in step by step detail.

Learn more here!

How to generate targeted real estate traffic and leads using Twitter

I’m not even going to pretend, for a second, that I know anything about real estate, because I don’t. Truthfully, I’m one of those people that has watched the infomercials, been to Trump University… looked at it from the outside in (several times, from a couple of perspectives) but just can’t find the fire in my soul to become passionate about it.

However, I do understand sales. I’ve been in sales and marketing for 15 years now. I started selling Kirby Vacuum Cleaners, door to door, and did very well for several year.  However, back in October of 1999, I answered a classified ad in a local paper concerning business and the Internet.  Since that day,  things have never been the same.

When it comes to sales, I understand that there is one key element that we all need to be successful in life and business, and that’s people. Without people, there is no one to buy from us, pure and simple.

Twitter and several other social networking resources are making it easier, than ever before, to find and drive niche targeted traffic for ANY market that we are involved with… including real estate.  Why?  Because it puts us in direct contact with a MASSIVE amount of people.  And not just any people, I might add, niche targeted, demographic specific people!

By targeting a few key resources online, you can tap directly into your target niche, whatever that may be.  Whether you are selling information online, real estate, mortgages, software, vitamin, services, it does not matter.  All that you need to know is HOW TO tap into the right traffic stream and funnel it correctly.

If anyone is going to beat (and prosper during) the current economic crisis, they are going to need to know how to find prospects, clients, investors and more. Twitter and the social networks are the place to do it, if you know how.

There are two key elements that are going to turn this into a traffic and lead generating powerhouse for you. Niche specific, targeted traffic is (of course) the first key element and the second is a marketing system. You can learn more about how a marketing system works here.

When these two element are combined, you are on the road to generating all of the leads you will ever need both locally, nationally and internationally depending on what, where and how you sell.

I can’t cram this all into one blog post so I created a free .pdf document that will show you why, what, how and the necessary steps to take action and begin to tap into ALL of the niche specific traffic you could possibly need, starting even today.

To get my new free report, simply use the form on the right hand side of my blog here or click here

Cheers!

Rex

Product Review: Hummingbird

After doing some research and seeing this product demonstrated, I decided to part with my monthly allowance (thanks babe!  LOL ;) !! ) yesterday and purchase Hummingbird.  Now I understand why so many people are using this software.

Unlike several of the other “ideas” and “resources” available for the building of Twitter, Hummingbird is by far the most common sense tool that I’ve used so far.  

With Hummingbird, you get the best of multiple worlds in Twitter.  For those who are building their Twitter accounts niche specifically, this perfect because you have full control over the selection process.  With other resources that use keyword targeting, you are at the mercy of the system to follow anyone using the keywords and keyphrases you have selected.  With Hummingbird that’s not the case.  You select the people, niche specifically, and it begins to go to work.

Since the purchase of Hummingbird yesterday afternoon (with minimal effort mind you) I’ll have added 500 more  followers (and that’s me being picky, selective and weeding out those I don’t want to follow) in less than 24 hours from the time I clicked the PayPal button.  The time I’ve spent to make that happen has been less than an hour total (not counting time I’ve spent learning strategies for better use of the product.)

The value of Hummingbird goes beyoned just the software application.  You are also given access (at the time of purchase) to their private, members only forum where you can talk with other users, get ideas, watch videos (and more) so you can hone and perfect your skills in using this system.

Overall, on a scale of one to 10, it’s a definite 10 here!  Hummingbird is for any marketer who see’s and know’s the potential power of Twitter and wants to tap into it now.

For more information on Hummingbird, click here.

Cheers!

Rex